Quality and the role of strategy
Managing Service Quality: An International Journal
ISSN: 0960-4529
Article publication date: 1 October 1995
Abstract
Posits that quality and process improvement are recognized strategic issues for companies which wish to compete successfully. Examines the strategy of Decision Processes International (a UK company). Concludes with a number of questions intended to assess the strategic quotient of an organization.
Keywords
Citation
Handley, R. (1995), "Quality and the role of strategy", Managing Service Quality: An International Journal, Vol. 5 No. 5, pp. 53-56. https://doi.org/10.1108/09604529510100413
Publisher
:MCB UP Ltd
Copyright © 1995, Company