Beyond the House of Quality: Dynamic QFD

Abstract

Describes a dynamic approach to quality function deployment (QFD) that translates customer wants and needs into relevant product and process parameters. Using feedback loops, this new approach incorporates updated customer satisfaction data and dynamically links evolving requirements directly back into manufacturing and related processes. Updated customer requirements “peg” the key parameters in statistical process control charts. Introduces the concept, illustrates the mechanics of the approach, and describes how it benefited an IBM assembly plant.

Citation

Adiano, C. and Roth, A.V. (1994), "Beyond the House of Quality: Dynamic QFD", Benchmarking for Quality Management & Technology, Vol. 1 No. 1, pp. 25-37. https://doi.org/10.1108/14635779410056868