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Cash or cash-less? Exploring the determinants of continuous intention to use e-wallets: the moderating role of environmental knowledge

Hala Zaidan (Department of Accounting, The University of Jordan, Amman, Jordan)
Farah Shishan (Department of Marketing, The University of Jordan, Amman, Jordan)
Melina Al-Hasan (Department of Accounting, The Hashemite University, Zarqa, Jordan)
Hamzah Al-Mawali (Department of Accounting, The University of Jordan, Amman, Jordan)
Omar Mowafi (Department of Accounting, The University of Jordan, Amman, Jordan)
Samer Eid Dahiyat (Department of Business Management, The University of Jordan, Amman, Jordan)

Competitiveness Review

ISSN: 1059-5422

Article publication date: 9 February 2024

358

Abstract

Purpose

This study aims to investigate the moderating impact of environmental knowledge on the factors influencing individuals’ continuous intention to use e-wallets.

Design/methodology/approach

Using a quantitative research design, this study develops and empirically tests a structural model. A purposive sample of 344 e-wallet users in Jordan was analyzed using Smart-PLS software.

Findings

The results indicate that perceived usefulness, subjective norms and perceived behavioral control directly influence the intention to continue using e-wallets. Notably, environmental concern and environmental knowledge do not have a direct impact on continuous intention. However, they act as mediators in the relationship between perceived behavioral control and continuous intention. Specifically, environmental knowledge acts as a mediator between perceived behavioral control, subjective norms and continuous intention. Furthermore, environmental knowledge moderates the relationship between perceived behavioral control and subjective norms, significantly impacting users’ continuous intention to use e-wallets.

Originality/value

This study contributes to the extended theory of planned behavior model within the banking sector by emphasizing the enhanced explanatory power of environmental factors. It underscores the pivotal role of environmental knowledge as a moderator that connects determinants of e-wallet usage to continuous intention.

Keywords

Acknowledgements

Funding: The author(s) received no financial support for the research, authorship, and/or publication of this article.

Declaration: The author(s) declare no potential conflicts of interest with respect to the research, authorship, and/or publication of this article.

Citation

Zaidan, H., Shishan, F., Al-Hasan, M., Al-Mawali, H., Mowafi, O. and Dahiyat, S.E. (2024), "Cash or cash-less? Exploring the determinants of continuous intention to use e-wallets: the moderating role of environmental knowledge", Competitiveness Review, Vol. ahead-of-print No. ahead-of-print. https://doi.org/10.1108/CR-11-2023-0279

Publisher

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Emerald Publishing Limited

Copyright © 2024, Emerald Publishing Limited

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