Coloplast shares secrets of excellent customer service

Citation

(2014), "Coloplast shares secrets of excellent customer service", Industrial and Commercial Training, Vol. 46 No. 2. https://doi.org/10.1108/ICT.03746baa.012

Coloplast shares secrets of excellent customer service

Article Type: Notes and news From: Industrial and Commercial Training, Volume 42, Issue 6

Customer-service specialists from across the UK spent a day at Coloplast’s UK head office to learn about its award-winning customer-service training program.

Coloplast – which produces products for ostomy care, urology and continence care, and wound and skin care – opened the event with an interactive session where Wendy Lister, the company’s UK training manager, explained the importance of communicating the company culture from the moment anyone applies for a position, not waiting until their first day.

Wendy Lister explained: “Coloplast prides itself on delivering excellent customer service but that would not happen without the right internal communications, training and support for our staff.”

The Institute of Customer Service (ICS), the professional body for customer service, hosts several events each year where its members from across the public, private and non-profit sectors come together to hear about best practice in customer service.

Sally Duff, from the ICS, commented: “These events enable our members to get together and share ideas. It is about being the best we can by sharing our experiences.”