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Financial knowledge and responsible credit card behavior: exploring mediators and moderators

Fuzhong Chen (The Academy of China Open Economy Studies, University of International Business and Economics, Beijing, China) (School of International Trade and Economics, University of International Business and Economics, Beijing, China)
Guohai Jiang (School of International Trade and Economics, University of International Business and Economics, Beijing, China)
Mengyi Gu (School of International Trade and Economics, University of International Business and Economics, Beijing, China)

International Journal of Bank Marketing

ISSN: 0265-2323

Article publication date: 22 February 2024

93

Abstract

Purpose

Under the background of low consumer financial knowledge and accumulated credit card liabilities, this study investigates the relationship between financial knowledge and responsible credit card behavior using data from the 2019 China Household Finance Survey (CHFS). From the perspective of consumer economic well-being, this study defines accruing credit card debt to buy houses and cars when loans with lower interest rates are available as irresponsible credit card behavior.

Design/methodology/approach

This study uses probit regressions to examine the association between financial knowledge and responsible credit card behavior because the dependent variable is a dummy variable. To alleviate endogeneity problems, this study uses instrument variables and Heckman’s two-step estimation. Furthermore, to explore the potential mediators in this process, this study follows the stepwise regression method. Finally, this study introduces interaction terms to examine whether this association differs in different groups.

Findings

The results indicate that financial knowledge is conducive to increasing the probability of responsible credit card behavior. Mediating analyses reveal that the roles of financial knowledge occur by increasing the degree of concern for financial and economic information and the propensity to plan. Moderating analyses show that the effects of financial knowledge on responsible credit card behavior are stronger among risk-averse consumers and in regions with favorable digital access.

Originality/value

This study measures responsible credit card behavior from the perspective of the consumer’s well-being, which enriches practical implications for consumer finance. Furthermore, this study explores the potential mediators influencing the process of financial knowledge that affects responsible credit card behavior and identifies moderators to conduct heterogeneous analyses, which helps comprehensively understand the nexus between financial knowledge and credit card behavior. By achieving these contributions, this study helps to curb the adverse effects of irresponsible credit card behavior on consumers’ well-being and the economic system and helps policymakers promote financial knowledge to fully prevent irresponsible credit card behavior.

Keywords

Citation

Chen, F., Jiang, G. and Gu, M. (2024), "Financial knowledge and responsible credit card behavior: exploring mediators and moderators", International Journal of Bank Marketing, Vol. ahead-of-print No. ahead-of-print. https://doi.org/10.1108/IJBM-07-2023-0404

Publisher

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Emerald Publishing Limited

Copyright © 2024, Emerald Publishing Limited

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