Transactive memory systems in superteams: the effect of an intelligent assistant in virtual teams
Abstract
Purpose
Researchers explore the impact of an intelligent assistant in virtual teams by applying the theoretical lens of a transactive memory system (TMS) to understand the relationships between trust in a specific technology, knowledge sharing and knowledge application.
Design/methodology/approach
An online survey was administered to a Qualtrics-curated panel of individual, US-based virtual team members utilizing an intelligent assistant with team collaboration software. Partial least squares structural equation modeling (PLS-SEM) was utilized to examine the hypothesized relationships of interest.
Findings
Results suggest that knowledge application is strongly influenced by trust in a specific technology and knowledge sharing. Additionally, a transactive memory system positively increases trust in the intelligent assistant, and similarly, trust in the intelligent assistant has a significant positive relationship with knowledge sharing.
Originality/value
The research model contributes to our understanding of the impact of an intelligent assistant in virtual teams. Although the transactive memory system construct has been explored in various contexts and models, few have explored the impact of an intelligent assistant and trust in a specific technology.
Keywords
Acknowledgements
This research was partially supported by a grant from the Mike Cottrell College of Business, University of North Georgia. The authors are grateful for the contribution and support of this institution.
Conflict of interest: There are no conflicts of interest.
Citation
McWilliams, D.J. and Randolph, A.B. (2024), "Transactive memory systems in superteams: the effect of an intelligent assistant in virtual teams", Information Technology & People, Vol. ahead-of-print No. ahead-of-print. https://doi.org/10.1108/ITP-12-2022-0918
Publisher
:Emerald Publishing Limited
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