What Matters Now: How to Win in a World of Relentless Change, Ferocious Competition, and Unstoppable Innovation
Edwin Love
(Associate Professor of Marketing, College of Business and Economics, Western Washington University, Bellingham, WA, USA)
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Citation
Edwin Love (2013), "What Matters Now: How to Win in a World of Relentless Change, Ferocious Competition, and Unstoppable Innovation", Journal of Product & Brand Management, Vol. 22 No. 5/6, pp. 429-430. https://doi.org/10.1108/JPBM-11-2012-0219
Publisher
:Emerald Group Publishing Limited
Copyright © 2013, Emerald Group Publishing Limited