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The survival of the fittest in the global markets: multinational corporation challenge, evolution and decline

Byung Il Park (College of Business Administration, Hankuk University of Foreign Studies, Seoul, Republic of Korea)
Jeoung Yul Lee (School of Business Management, Hongik University - Sejong Campus, Sejong, Republic of Korea)

Management Decision

ISSN: 0025-1747

Article publication date: 11 January 2021

Issue publication date: 9 January 2021

1058

Abstract

Purpose

The purpose of this perspective paper is to answer the question of why some multinational corporations (MNCs) do not evolve and fail to avoid retrogression by natural selection in international business (IB) and to introduce eight papers selected for this special issue.

Design/methodology/approach

The authors conceptually discuss the reasons for MNC failure by illustrating key motivations behind foreign direct investment (FDI) undertaken by MNCs based on internalization theory, the OLI paradigm and the OILL (i.e. OLI plus the learning motivation) paradigm. Then, the authors develop an evolutionary perspective to explore the survival of the fittest in the global markets and the natural selection of MNCs.

Findings

The eight papers selected for this special issue expand the authors’ understanding of globalized organizations' challenges, evolution and decline as well as offering a distinct opportunity to reconsider diverse extant theories about MNCs by suggesting an extension that accounts for the rise of various globalized organizations particularly in and from emerging markets.

Originality/value

Despite increased numbers of MNCs, which struggle to survive and are faced with great risk of failure, the authors’ understanding of them still remains in infancy. While scholars have investigated diverse topics related to MNCs, existing studies have developed theories predominantly emphasizing MNC success. Thus, conventional theories in IB such as internalization theory and the OLI paradigm may not be sufficiently applicable to explain the phenomenon of MNC failure (i.e. MNC decline). Based on authors’ discussions, the authors believe this is an appropriate time to refine mainstream IB theories by concurrently considering both evolution and retrogression.

Keywords

Acknowledgements

The guest editors want to express their sincere appreciation to all the reviewers who gave insightful comments and suggestions and all those who submitted their quality papers to this special issue. The authors wish to express their special thanks to Dr Andy Adcroft, who is an editor for special issues of the Management Decision. The authors are highly indebted to him because of his huge effort to bring this special issue to this stage.

Citation

Park, B.I. and Lee, J.Y. (2021), "The survival of the fittest in the global markets: multinational corporation challenge, evolution and decline", Management Decision, Vol. 59 No. 1, pp. 1-17. https://doi.org/10.1108/MD-01-2021-081

Publisher

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Emerald Publishing Limited

Copyright © 2020, Emerald Publishing Limited

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