List of Contributors
Entrepreneurship in International Marketing
ISBN: 978-1-78441-448-1, eISBN: 978-1-78441-447-4
ISSN: 1474-7979
Publication date: 31 January 2015
Citation
(2015), "List of Contributors", Entrepreneurship in International Marketing (Advances in International Marketing, Vol. 25), Emerald Group Publishing Limited, Leeds, pp. ix-xi. https://doi.org/10.1108/S1474-797920140000025016
Publisher
:Emerald Group Publishing Limited
Copyright © 2015 Emerald Group Publishing Limited
| María del Carmen Alarcón | Business Department, School of Economics and Business, Universitat Autònoma de Barcelona, Barcelona, Spain |
| Jack Cadeaux | School of Marketing, UNSW Business School, University of New South Wales, New South Wales, Australia |
| Annie Peng Cui | College of Business and Economics, West Virginia University, Morgantown, WV, USA |
| Reynaldo Dannecker Cunha | Department of Marketing, Escola Superior de Propaganda e Marketing, Sao Paulo, Brazil |
| Ulf Elg | School of Economics and Management, Lund University, Lund, Sweden |
| Pervez Ghauri | Department of Management, King’s College London, London, UK |
| Katharina Maria Hofer | Department of Retailing, Sales and Marketing, Johannes Kepler University Linz, Linz, Austria |
| Gary Knight | Atkinson Graduate School of Management, Willamette University, Salem, OR, USA |
| Nishant Kumar | Stockholm Business School, Sweden |
| Tage Koed Madsen | Department of Marketing and Management, University of Southern Denmark, Denmark |
| Peter Magnusson | Department of Marketing, Florida International University, Miami, FL, USA |
| Lisa Maria Niehoff | Department of Retailing, Sales and Marketing, Johannes Kepler University Linz, Linz, Austria |
| Liliya Altshuler Oxtorp | Department of Marketing and Management, University of Southern Denmark, Odense, Denmark |
| Sudhir Rana | National Institute of Technology Hamirpur, Hamirpur, India |
| Alex Rialp | Business Department, School of Economics and Business, Universitat Autònoma de Barcelona, Barcelona, Spain |
| Josep Rialp | Business Department, School of Economics and Business, Universitat Autònoma de Barcelona, Barcelona, Spain |
| Thelma Valeria Rocha | Department of Marketing, Escola Superior de Propaganda e Marketing, Sao Paulo, Brazil |
| Somesh Kr. Sharma | National Institute of Technology Hamirpur, Hamirpur, India |
| Hans Eibe Sørensen | Department of Marketing and Management, University of Southern Denmark, Denmark |
| Carlos M. P. Sousa | Durham University Business School, Durham University, Durham, UK |
| Qun Tan | Department of Marketing, School of Management, Xiamen University, Fujian, China |
| Rosalina Torres-Ortega | Department of Business Economics and Administration, Universitat Autònoma de Barcelona, Barcelona, Spain |
| Theresa A. Wajda | School of Business, Slippery Rock University, Slippery Rock, PA, USA |
| Michael F. Walsh | College of Business and Economics, West Virginia University, Morgantown, WV, USA |
| Stanford A. Westjohn | Department of Marketing and International Business, University of Toledo, Toledo, OH, USA |
| Gerhard A. Wuehrer | Department of Retailing, Sales and Marketing, Johannes Kepler University Linz, Linz, Austria |
| Ali Yakhlef | Stockholm Business School, Sweden |
| Joyce X. Zhou | Department of Marketing, Emporia State University, Emporia, KS, USA |
- Entrepreneurship in International Marketing
- Advances in International Marketing
- Entrepreneurship in International Marketing
- Copyright Page
- List of Contributors
- Entrepreneurship in International Marketing and AIM Volume 25
- Part I: Entrepreneurship in International Marketing
- Born Global Firms: Evolution of a Contemporary Phenomenon
- The Market Orientation of Domestic and International New Ventures
- The Effects of Entrepreneurial Marketing Strategies on the Long-Term Competitive Sustenance of Born Global Firms: Examples from the Indian Knowledge-Intensive Services Industry
- The Alliance Capability of Technology-Based Born Globals
- The Effects of Dynamic Capabilities on Value-Based Pricing and Export Performance
- Export Marketing Strategy and Performance among Micro and Small Brazilian Enterprises
- The Effect of Social Media Adoption on Exporting Firms’ Performance
- Part II: Miscellaneous International Marketing Issues
- A Literature Review, Classification, and Simple Meta-Analysis on the Conceptual Domain of International Marketing: 1990–2012
- A Framework for Understanding Firms’ Foreign Exit Behavior
- Institutional Forces and Firms’ Positioning in China and Brazil
- Does the Value of Global Brands Apply to Both Foreign and Domestic-Based Global Brands?
- Luxury Brands in Emerging Markets: A Case Study on China
- The Effects of Stability, Diversity, and Density on Relationship Flexibility in an International Retail Supply Network: A Proposed Theory and Research Hypotheses