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Managing Diversity and Social Inclusion in a Telecom Project: Overcoming Cultural and Economic Barriers

Diversity within Diversity Management

ISBN: 978-1-78973-172-9, eISBN: 978-1-78973-171-2

Publication date: 7 May 2019

Abstract

Purpose

Social inclusion is a critical success factor for achieving community integration. An ideal outcome of social inclusion is that people can fully participate in the economic, social, and political life of their villages. This research identifies key aspects of community collaboration in setting up a telecommunication network in rural Mexico.

Design/Methodology/Approach

Under the perspective of a social business modeling view the research carried out 39 semi-structured interviews with residents of the Mexican village of Nochixtlán who benefited from a not-for-profit rural telecom initiative. The interviews helped to identify the main drivers of community collaboration.

Findings

Two barriers to the telecom initiative were found: public policies and market competition. Policy barriers included ambiguous government goals, unreliable delivery timeframes, and weak governance. Market barriers included lack of private suppliers, insufficient incentives to attract commercial providers, and lack of funds to set up proprietary infrastructure.

Research Limitations/Implications

The application of face-to-face interviews with a relatively small number of individuals may restrain the generalizability of empirical findings. Yet, the use of analytical techniques, such as focus groups, might increase reliability for future studies.

Practical Implications

Rural telephony does not simply depend on technical expertise to connect disperse towns and villages because strong social capital is also needed. Therefore, stakeholders should engage in active participation through the planning and operation of the network.

Originality/Value

The chapter discusses how social inclusion and social capital can help to overcome technical and market barriers that deter the deployment of rural telecom networks. Community involvement is devised as a tool for assisting policy-makers in pushing social initiatives.

Keywords

Acknowledgements

Acknowledgments

We acknowledge the contribution of Janeth Rodriguez-Galván to art work. This chapter arises out of research funded by the Instituto Politécnico Nacional (IPN) of Mexico (grant no. IPN/SIP-20170992). We also would like to thank an anonymous reviewer for the helpful comments received. Any remaining errors are our responsibility.

Citation

Loredo, A. and Merritt, H. (2019), "Managing Diversity and Social Inclusion in a Telecom Project: Overcoming Cultural and Economic Barriers", Diversity within Diversity Management (Advanced Series in Management, Vol. 22), Emerald Publishing Limited, Leeds, pp. 153-174. https://doi.org/10.1108/S1877-636120190000022009

Publisher

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Emerald Publishing Limited

Copyright © 2019 Emerald Publishing Limited