What’s next for CSR? Corporate social responsibility on the hotel front line

Abstract

Purpose

Reviews the latest management developments across the globe and pinpoints practical implications from cutting-edge research and case studies.

Design/methodology/approach

This briefing is prepared by an independent writer who adds their own impartial comments and places the articles in context.

Findings

The core ideas behind corporate social responsibility (CSR) have been with us for the best part of a century, and certainly in the latter decades of the twentieth century, it became one of the hottest topics in both business and management research and practice. Since the start of the twenty-first century, the topic has matured, and also faced severe scrutiny with challenges such as the global financial crisis and widespread globalization. So after all these years how has it roared, and is it still relevant or merely now part of the furniture.

Practical implications

Provides strategic insights and practical thinking that have influenced some of the world’s leading organizations.

Originality/value

The briefing saves busy executives and researchers hours of reading time by selecting only the very best, most pertinent information and presenting it in a condensed and easy-to-digest format.

Citation

(2015), "What’s next for CSR? Corporate social responsibility on the hotel front line", Strategic Direction, Vol. 31 No. 7, pp. 17-19. https://doi.org/10.1108/SD-05-2015-0079