Thinking big while small: How smaller sized firms can adopt environmentally friendly practices
ISSN: 0258-0543
Article publication date: 17 November 2022
Issue publication date: 29 November 2022
Abstract
Purpose
This paper aims to review the latest management developments across the globe and pinpoint practical implications from cutting-edge research and case studies.
Design/methodology/approach
This briefing is prepared by an independent writer who adds their own impartial comments and places the articles in context.
Findings
This paper demonstrated that technology adoption, green marketing and enviropreneurial orientation are critical elements in maintaining the sustainability of small businesses.
Originality/value
The briefing saves busy executives, strategists and researchers hours of reading time by selecting only the very best, most pertinent information and presenting it in a condensed and easy-to-digest format.
Keywords
Citation
(2022), "Thinking big while small: How smaller sized firms can adopt environmentally friendly practices", Strategic Direction, Vol. 38 No. 12, pp. 38-39. https://doi.org/10.1108/SD-10-2022-0132
Publisher
:Emerald Publishing Limited
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