Internal communication management: Practices in contemporary businesses

Abstract

Purpose

This paper aims to review the latest management developments across the globe and pinpoint practical implications from cutting-edge research and case studies.

Design/methodology/approach

This briefing is prepared by an independent writer who adds their own impartial comments and places the articles in context.

Findings

Research based on Latvian firms shows that internal communication is managed in a fragmented way. The internal communication concept is not understood well and its role in the firm’s strategic management process is underestimated. It is recommended that internal communication is designated to a specialized manager or unit and that operates under the direction of top management. Interdisciplinary participation could enhance the value of internal communication practices.

Originality/value

The briefing saves busy executives, strategists, and researchers’ hours of reading time by selecting only the very best, most pertinent information and presenting it in a condensed and easy-to-digest format

Citation

(2022), "Internal communication management: Practices in contemporary businesses", Strategic Direction, Vol. 38 No. 3, pp. 4-6. https://doi.org/10.1108/SD-12-2021-0165