Keywords
Citation
(2002), "E-commerce strategy and implementation alliance", Anti-Corrosion Methods and Materials, Vol. 49 No. 1. https://doi.org/10.1108/acmm.2002.12849aab.022
Publisher
:Emerald Group Publishing Limited
Copyright © 2002, MCB UP Limited
E-commerce strategy and implementation alliance
Keywords: E-commerce, Coatings, Adhesives, Industry
The ChemQuest Group, Inc., strategic management consulting firm to the Coatings, Adhesives, and Specially Chemicals industries, and Indigo 82B, business-to-business e- marketplace and e-platform provider and Microsoft Certified Partner, recently announced the formation of an e-commerce strategy and implementation alliance. The companies will share their strengths in support of the specially chemicals industry by collaborating in marketing, sales and business development to further expand the customer base for e.commerce strategies designed for buyers and sellers of specialty chemicals, "ChemQuest derives the value proposition for each individual customer from our industry recognized Value Chain Analysis methodology to systematically describe and execute agreed deliverables for a business-driven e-commerce strategy," said Dan Murad, president of The ChemQuest Group. "In combining our value chain expertise with our knowledge of Internet- enabled business models, we can help our clients leverage the maximum potential from their investments to provide customers and suppliers added value, improved services, with reduced operating and transactional costs. Knowledge of these industries, their customers and suppliers, their strengths and weaknesses, allows us to provide the in-depth vision of value creation demanded by stockholders."