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“Closing Down”: A Classification of Creative Decision‐making Aids

Tudor Rickards (Manchester Business School, UK)

Journal of Managerial Psychology

ISSN: 0268-3946

Article publication date: 1 March 1987

220

Abstract

It has been recently argued that managers do not use creative problem‐solving techniques because of concerns about managing the ideas produced. This paper examines five different ways of “closing down” during creative problem solving, and suggests factors which influence the selection of a technique: voting is the preferred choice for consensus‐seeking; clustering is a means of transforming data qualitatively; hurdles provide a means of managing data arriving over disparate time periods; weighting is best reserved for standard and quantifiable data; while gut feel can deal best with decision making involving “fuzzy” data. A psychological rationale for the use of the various techniques is proposed, and a contingency model of decision making developed which may give managers confidence to experiment with the creative problem‐solving mechanisms for generating options, because of increased knowledge of effective mechanisms subsequently for closing down those options.

Keywords

Citation

Rickards, T. (1987), "“Closing Down”: A Classification of Creative Decision‐making Aids", Journal of Managerial Psychology, Vol. 2 No. 3, pp. 11-16. https://doi.org/10.1108/eb004419

Publisher

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MCB UP Ltd

Copyright © 1987, MCB UP Limited

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