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A Leading Personality in the South African Wine Industry

International Journal of Wine Marketing

ISSN: 0954-7541

Article publication date: 1 February 1993

54

Abstract

This is intended to be the first of a series studying the way in which a small number of people have had a compelling effect upon the South African Wine Industry. John Platter's annual production of his South African Wine Guide since 1980, with tasting and other notes on every South African wine known to be available, as well as a host of technical and statistical data, has penetrated the whole industry.

Keywords

Citation

Garrett, P. (1993), "A Leading Personality in the South African Wine Industry", International Journal of Wine Marketing, Vol. 5 No. 2/3, pp. 6-12. https://doi.org/10.1108/eb008613

Publisher

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MCB UP Ltd

Copyright © 1993, MCB UP Limited

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