Retail Space Allocation

Abstract

The aim of this monograph is to identify principles of retail space allocation (RSA), and discuss their role in sales creation. A number of considerations make an understanding of, and ability to apply, these principles more important today than before. Significant amongst these are the domination of multiples in a growing number of retail sectors, the continuing trend towards self‐service, the diminishing number of retail outlets, the pressure on retail margins and shifts in shopper buying behaviour.

Citation

Buttle, F. (1984), "Retail Space Allocation", International Journal of Physical Distribution & Materials Management, Vol. 14 No. 4, pp. 3-23. https://doi.org/10.1108/eb014588