Time for the Educational Hard‐sell
M.E. Adams‐Chapman
(Sheffield Local Project Co‐ordinator of the Responsive College Project)
39
Abstract
The educational press carries an increasing number of vacancies for posts requiring marketing skills. Does this mean that, at last, colleges and local education authorities are starting to take marketing seriously?
Citation
Adams‐Chapman, M.E. (1987), "Time for the Educational Hard‐sell", Education + Training, Vol. 29 No. 2, pp. 9-10. https://doi.org/10.1108/eb017320
Publisher
:MCB UP Ltd
Copyright © 1987, MCB UP Limited