Competitive advantage through alliancing

Abstract

Since 1990, BP Exploration Europe has been developing a significant track record in substantially reducing the costs of new oil and gas development projects. This is allowing fields which were once highly marginal to be transformed into attractive investment opportunities and has opened up the prospect of a future in the North Sea stretching well into the next century. At the same time safety and quality standards are being maintained or enhanced, and the design and construction contractors, as well as suppliers of materials and equipment, are sharing in the success by attaining enhanced levels of profitability.

Citation

SCOTT, B. (1995), "Competitive advantage through alliancing", Engineering, Construction and Architectural Management, Vol. 2 No. 2, pp. 83-92. https://doi.org/10.1108/eb021004