THE SEVEN USES OF SYNERGY
Philip R. Harris
(Heads Harris International, a management consulting firm)
674
Abstract
Synergy has become more than a buzzword in today's corporation. In many cases, it's the key to survival and prosperity. The author identifies seven instances, ranging from acquisitions and relocations to the establishment of consortia, which call for synergistic responses.
Citation
Harris, P.R. (1981), "THE SEVEN USES OF SYNERGY", Journal of Business Strategy, Vol. 2 No. 2, pp. 59-66. https://doi.org/10.1108/eb038936
Publisher
:MCB UP Ltd
Copyright © 1981, MCB UP Limited