FIGHTING INDUSTRIAL SENILITY: A SYSTEM FOR GROWTH IN MATURE INDUSTRIES
Roger W. Hearne
(Responsible for coordinating Arthur D. Little's strategic counseling practice in the western states)
153
Abstract
Most American businesses operate in mature markets. That's an economic fact of life. In order to grow in the decade ahead, these businesses will have to innovate rather than rely so heavily on acquisitions as they have done in the past.
Citation
Hearne, R.W. (1982), "FIGHTING INDUSTRIAL SENILITY: A SYSTEM FOR GROWTH IN MATURE INDUSTRIES", Journal of Business Strategy, Vol. 3 No. 2, pp. 3-20. https://doi.org/10.1108/eb038962
Publisher
:MCB UP Ltd
Copyright © 1982, MCB UP Limited