THE ESSENTIALS OF STRATEGIC CHANGE MANAGEMENT
Noel Tichy
(Graduate School of Business Administration, Institute for Social Research, the University of Michigan)
3277
Abstract
Organizations today face major, discontinuous change that makes strategic management more difficult and more complex than ever. To succeed in this environment, companies need to look at the technical, political, and cultural systems operative within their organizations.
Citation
Tichy, N. (1983), "THE ESSENTIALS OF STRATEGIC CHANGE MANAGEMENT", Journal of Business Strategy, Vol. 3 No. 4, pp. 55-67. https://doi.org/10.1108/eb038990
Publisher
:MCB UP Ltd
Copyright © 1983, MCB UP Limited