Strategic Travel: Traveling Without Unraveling

Abstract

Ask Diana Fairechild what it's like to have jet lag so severe you can't tell a coffee cup from a calculator, and she'll give you a knowing smile. Fairechild is not a corporate CEO, traveling to meet important clients around the country, nor an international strategist hobnobbing with office heads around the globe. But, having been an airline stewardess for 21 years—now grounded due to flying‐related illnesses—she can sympathize with the flight plight of those whose business takes them miles from home much of the time.

Citation

Davids, M. (1994), "Strategic Travel: Traveling Without Unraveling", Journal of Business Strategy, Vol. 15 No. 1, pp. 22-23. https://doi.org/10.1108/eb039611