SHORTTAKES

Abstract

Tomorrow's corporation will have to be like a butterfly, says Beverly Goldberg, vice president of the Twentieth Century Fund and Siberg Associates, both in New York. “The organization of the future is going to be a constantly evolving entity,” she notes drawing the comparison to the diurnal insects in the order of Lepidoptera.

Citation

(1995), "SHORTTAKES", Journal of Business Strategy, Vol. 16 No. 3, pp. 3-6. https://doi.org/10.1108/eb039694