Stack Attack: Learning by Example

Abstract

What you can learn from books about other companies depends first on what they've done, and then on how well the authors can explain it. The rise of Microsoft, the renewal of the U.S. Army, National Semiconductor's turnaround, and the merger of SmithKline Beckman with Beecham are good places to find rich material.

Citation

Voss, B. (1997), "Stack Attack: Learning by Example", Journal of Business Strategy, Vol. 18 No. 2, pp. 60-63. https://doi.org/10.1108/eb039845