Underdog: A Military Contractor Spreads Its Wings
Abstract
In the $75 billion restructuring of the defense industry during the 1990s, no company that does business with the military has emerged unscathed. Take Raven Industries Inc., a widely diversified, $140 million company based in Sioux Falls, S.D. At one point, Raven garnered 90% of its sales from defense contracts; now defense accounts for just 4% of its business.
Citation
Meyer, H. (1997), "Underdog: A Military Contractor Spreads Its Wings", Journal of Business Strategy, Vol. 18 No. 5, pp. 48-51. https://doi.org/10.1108/eb039883
Publisher
:MCB UP Ltd
Copyright © 1997, MCB UP Limited