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The politics of corporate model building

Thomas H. Naylor (President of Social Systems, Inc., Durham, North Carolina, and Professor at Duke University, Durham, North Carolina.)

Planning Review

ISSN: 0094-064X

Article publication date: 1 January 1975

94

Abstract

A recent survey by Social Systems, Inc., indicates that since 1970 over 1000 corporations in the United States and Canada have begun developing and using corporate simulation models. However, the percentage of corporations that have experience with corporate models remains relatively small. Why aren't more corporations using these models today? Why are the corporate model users restricted to the larger corporations? Are the primary constraints impeding the use of these models technical problems, computer hardware problems, software problems, or political problems?

Citation

Naylor, T.H. (1975), "The politics of corporate model building", Planning Review, Vol. 3 No. 1, pp. 1-28. https://doi.org/10.1108/eb053695

Publisher

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MCB UP Ltd

Copyright © 1975, MCB UP Limited

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