World‐class quality
James Houghton
(Chairman, Corning Inc)
86
Abstract
The aim of quality is meeting your customer's requirements. With its six point strategy, however, Corning is aiming to go beyond that and ‘delight’ its customers.
Citation
Houghton, J. (1991), "World‐class quality", The TQM Magazine, Vol. 3 No. 1. https://doi.org/10.1108/eb059512
Publisher
:MCB UP Ltd
Copyright © 1991, MCB UP Limited