Keywords
Citation
Weber, J. (2007), "The accidental CEO (Kellogg chief executive)", Human Resource Management International Digest, Vol. 15 No. 6. https://doi.org/10.1108/hrmid.2007.04415fad.007
Publisher
:Emerald Group Publishing Limited
Copyright © 2007, Emerald Group Publishing Limited
The accidental CEO (Kellogg chief executive)
The accidental CEO (Kellogg chief executive)
Weber J. Business Week (USA), 23 April 2007, No. 4031, Start page: 65, No of pages: 5
Purpose – To outline the successor strategy, adopted by Kellogg, to fill the job of chief executive. Design/methodology/approach – Reports on how Kellogg was thrown into panic when their Chief Executive Carlos Gutierrez left to join to the Bush administration in 2004; describes how they installed James Jenness as temporary chief executive, part of whose job description was to groom David Mackay (a chief operating officer) to be his successor. Identifies the reasons why the board decided to pick an insider; looks at how many corporations are doing the same, after a number of high-profile celebrity chief executives, appointed as outsiders, have failed. Looks at how MacKay was taught the ropes and draws attention to the relationship developed between Jenness and Mackay. Provides Mackay’s biographical details; puts forward how Kellogg is developing a successor strategy for the future. Originality/value – Examines the reasons why the Kellogg board decided on training up an insider for the top job at Kellogg.ISSN: 0007-7135Reference: 36AL022
Keywords: Succession planning, Chief executives, Kellogg, Corporate governance