Why McDonald’s wins in any economy

Citation

Kowitt, B. (2012), "Why McDonald’s wins in any economy", Human Resource Management International Digest, Vol. 20 No. 1. https://doi.org/10.1108/hrmid.2012.04420aaa.015

Why McDonald’s wins in any economy

Article Type: Abstracts From: Human Resource Management International Digest, Volume 20, Issue 1

Kowitt B.Fortune (Switzerland), 5 September 2011, Vol. 164 No. 4, Start page: 47, No. of pages: 7

Describes the contribution that McDonald’s chief executive, Jim Skinner, has made to the company’s continuing success, rating Skinner as a business executive who would appear in Fortune’s executive dream team. Reviews Skinner’s career with McDonald’s, quoting anecdotes from former colleagues at McDonald’s to illustrate the qualities that make Skinner a good leader. Identifies that actions that he has taken since becoming chief executive that have enabled McDonald’s business to grow despite the economic downturn. Singles out the approach taken to identifying and marketing products for the restaurants as being at the heart of the company’s success. Lastly, highlights Skinner’s commitment to employee development and succession planning, arguing that this strengthens the skills and talents of McDonald’s workforce at all levels. Underlines Skinner’s view that no executive should be afraid of being surrounded by people who are as talented as him or herself.ISSN: 0738-5587Reference: 40AR864

Keywords: Organizational performance, Leadership, Chief executives, Mcdonald’s, Fast foods, Hospitality industry