Citation
(2007), "Siegwerk opens joint venture in Nigeria", Pigment & Resin Technology, Vol. 36 No. 6. https://doi.org/10.1108/prt.2007.12936fab.012
Publisher
:Emerald Group Publishing Limited
Copyright © 2007, Emerald Group Publishing Limited
Siegwerk opens joint venture in Nigeria
Siegwerk opens joint venture in Nigeria Siegwerk, one of the world's three biggest ink companies, is now active in Nigeria, Africa's largest market, with Siegwerk West Africa. With a major customer already in place and great interest in Siegwerk's know-how, the unit is projected to turn profitable quickly. Siegwerk West Africa is a joint venture with local entrepreneur Alberto Naim's Pouka Inks, with Siegwerk holding 80 percent of the new company. Based in Ibadan in South-Western Nigeria, the new blending center currently customizes inks for a main customer. With 160 million people, Nigeria is Africa's most populous country. Around 250 million people live in the region, which is benefiting from an oil boom.