British Food Journal: Volume 109 Issue 2

Functional and symbolic attributes of product selection

Lisa Wood

This paper seeks to identify the functional and symbolic attributes of product and brand selection that are of importance to 18‐24 consumers across food and toiletries products.

The importance of marketing boards in Canada: a twenty‐first century perspective

Robert D. Tamilia, Sylvain Charlebois

Marketing boards are an integral part of the farm economy in Canada. Their purposes have been debated for decades but seldom from a marketing perspective. Such an approach makes…

The farmer's market organic consumer of Costa Rica

Juan A. Aguirre

The purpose of this article is to provide local authorities, consumers, retailers and vendors information about the consumer profile of shoppers at the organic farmers market that…

Determinants of corporate sustainability: Thai frozen seafood processors

Watchaneeporn Setthasakko

The main purpose of this study is to gain a clearer understanding of key determinants that drive corporate sustainability and barriers that hinder its development.

Values and eco‐ and fair‐trade labelled products

Gunne Grankvist, Hans Lekedal, Maarit Marmendal

The purpose of this article is to study whether preference for a product increased, or decreased, as a consequence of information that the product was either eco‐ or fair trade…

Consumer perception about fast food in India: an exploratory study

Anita Goyal, N.P. Singh

This paper seeks to estimate importance of various factors affecting the choice of fast food outlets by Indian young consumers.