International Journal of Bank Marketing: Volume 23 Issue 2
Strapline:
For the financial services sector
Subject:
Table of contents
Evaluating the design of retail financial service environments
Steve Greenland, Peter McGoldrickEffective retail environments are crucial for customer acquisition and retention. However, the environment behaviour relationship is complex and producing the ideal design is…
6373
Measuring the quality of e‐banking portals
Hans H. Bauer, Maik Hammerschmidt, Tomas FalkIn the internet economy, the business model of web portals has spread rapidly over the last few years. Despite this, there have been very few scholarly investigations into the…
9993
The relationship between consumer innovativeness, personal characteristics, and online banking adoption
Walfried M. Lassar, Chris Manolis, Sharon S. LassarThis paper explores the relationships between consumer innovativeness, self‐efficacy on the internet, internet attitudes and online banking adoption, while controlling for…
19560
Customer acceptance of internet banking in Estonia
Kent Eriksson, Katri Kerem, Daniel NilssonThe purpose of this paper is to study technology acceptance of internet banking in Estonia, an emerging east European economy.
12135
ISSN:
0265-2323Online date, start – end:
1983Copyright Holder:
Emerald Publishing LimitedOpen Access:
hybridEditor:
- Dr Hooman Estelami