International Journal of Bank Marketing: Volume 24 Issue 2
Strapline:
For the financial services sector
Subject:
Table of contents
Benchmarking market orientation of banks in transitional markets: Exploring a modified approach
Tomaž KolarThe purpose of this paper is to evaluate the market orientation of Slovenian banks in order to identify critical areas as well as potential barriers to market orientation. In…
7394
Further probing of higher order in satisfaction construct: The case of banking institutions in Malaysia
Ding Hooi TingThis paper aims to bring a new insight by examining the satisfaction model in a more complex manner to capture the variations of the satisfaction construct better.
2876
Banking customers' varied reactions to service recovery strategies
Jo Ann M. Duffy, John M. Miller, James B. BexleyThrough means of an empirical study of service recovery in US retail banking this paper aims to examine the link between satisfaction and various recovery strategies.
5068
Where next for account aggregation?
Mark MatthewsThe purpose of this article is to examine the progress of account aggregation, the means by which consumers can view all their online banking accounts on the same PC screen.
840
ISSN:
0265-2323Online date, start – end:
1983Copyright Holder:
Emerald Publishing LimitedOpen Access:
hybridEditor:
- Dr Hooman Estelami