International Journal of Bank Marketing: Volume 24 Issue 7
Strapline:
For the financial services sector
Subject:
Table of contents
Consumer attributes and the UK market for private medical insurance
Andrew J. Taylor, Damian R. WardThis paper seeks to investigate the determinants of private medical insurance (PMI) consumption in the UK.
1579
The impact of salesperson transformational leadership behavior on customer relationship marketing behavior: A study of the Sri Lankan corporate banking sector
J.A.S.K. Jayakody, W.M.A. SanjeewaniThe purpose of this paper is to identify the impact of transformational leadership behavior of salespersons on the level of customers' trust and customers' relationship commitment…
3831
Customers' perception of electronic service delivery in the UK retail banking sector
Essam E. Ibrahim, Matthew Joseph, Kevin I.N. IbehThis study aims to explore the key factors of the electronic service quality (e‐SQ) perceptions of UK banking customers and to evaluate the customers’ perceptions of their banks’…
8370
Correlates of customer loyalty to their bank: a case study in Nigeria
Benjamin Osayawe EhigieThis paper seeks to examine how customer expectations, perceived service quality and satisfaction predict loyalty among bank customers in Nigeria.
10235
ISSN:
0265-2323Online date, start – end:
1983Copyright Holder:
Emerald Publishing LimitedOpen Access:
hybridEditor:
- Dr Hooman Estelami