International Journal of Bank Marketing: Volume 27 Issue 7

Strapline:

For the financial services sector
Subject:

Table of contents

Self‐service technology for sales purposes in branch banking: The impact of personality and relationship on customer adoption

Sven C. Berger

This article aims to explain the adoption of self‐service technology with pro‐active sales applications (automated teller machines or kiosk systems) in brick‐and‐mortar outlets…

3959

The different roles of switching costs on the satisfaction‐loyalty relationship

Celso Augusto de Matos, Jorge Luiz Henrique, Fernando de Rosa

The purpose of this paper is to develop and empirically test the antecedent, mediating and moderating role of switching costs on the relationship between satisfaction and loyalty.

5404

Web banking layout effects on consumer behavioural intentions

Adam Vrechopoulos, Evagelos Atherinos

Elaborating on earlier research by Vrechopoulos et al., this paper aims to investigate web banking store layout effects on user‐consumer behaviour and to report on a laboratory…

3775

Lack of lending behind the surge in company closures

Phil McCabe

The purpose of this article is to present data on the situation for small businesses during the current recession in terms of financial services support.

896
Cover of International Journal of Bank Marketing

ISSN:

0265-2323

Online date, start – end:

1983

Copyright Holder:

Emerald Publishing Limited

Open Access:

hybrid

Editor:

  • Dr Hooman Estelami