International Journal of Bank Marketing: Volume 28 Issue 7

Corporate social responsibility activity reportage on bank websites in Ghana

Robert Hinson, Richard Boateng, Nnamdi Madichie

The concept of corporate social responsibility (CSR) has witnessed a resurgence in the management literature in recent years. This might be due to a renewed focus on corporate…

Customer switching behaviour in the Chinese retail banking industry

Michael D. Clemes, Christopher Gan, Dongmei Zhang

There is intense competition and increasing globalisation in financial markets. Bank management must develop customer‐oriented strategies in order to compete successfully in the…

An investigation of consumer acceptance of M‐banking

Lisa Wessels, Judy Drennan

This paper aims to identify and test the key motivators and inhibitors for consumer acceptance of mobile phone banking (M‐banking), particularly those that affect the consumer's…

Are inertia and calculative commitment distinct constructs?: An empirical study in the financial services sector

Venkata Yanamandram, Lesley White

The purpose of this paper is to examine the extent to which inertia is distinct from calculative commitment and to extend the knowledge on these constructs in the corporate…