International Journal of Bank Marketing: Volume 31 Issue 1
Strapline:
For the financial services sector
Subject:
Table of contents
Incorporating attitude towards Halal banking in an integrated service quality, satisfaction, trust and loyalty model in online Islamic banking context
Muhammad Mohsin Butt, Muhammad AftabThe purpose of this paper is to empirically investigate the influence of consumer attitude towards Halal banking on e‐service quality and e‐satisfaction, in an online Islamic…
8376
The advertising of corporate social responsibility in a Brazilian bank
Edson Roberto Scharf, Josiane FernandesOrganizations achieve brand awareness through marketing efforts. Studies show that advertising plays a central role in garnering results. The purpose of this paper is to analyze…
2259
Customer orientation, social consensus and insurance salespeople's tolerance of customer insurance frauds
Lu‐Ming Tseng, Wen‐Pin SuThe idea of customer orientation is widely recognized by service people. However, there has been a lack of investigation into how the recognition of customer orientation may…
2382
Does hope moderate the impact of job burnout on frontline bank employees’ in‐role and extra‐role performances?
Ugur Yavas, Emin Babakus, Osman M. KaratepeThe purpose of this paper is to examine whether hope as a personal resource moderates the relationships between job burnout and frontline bank employees’ in‐role and extra‐role…
3210
ISSN:
0265-2323Online date, start – end:
1983Copyright Holder:
Emerald Publishing LimitedOpen Access:
hybridEditor:
- Dr Hooman Estelami