International Journal of Bank Marketing: Volume 4 Issue 5
Strapline:
For the financial services sector
Subject:
Table of contents
The Impact of Internal Marketing on Customer Service in a Retail Bank
Brian A. Richardson, C. Grant RobinsonDespite technological advances banking still concerns people. Frontline personnel form a critical means of competition in the marketplace and motivating them is a key task…
1407
The Changing Competitive Environment for the Australian Banking/Finance Industry: Review of a Forecasting Study
Gregory R. ElliottThe banking/finance industry in Australia is on the verge of rapid and fundamental change in the areas of government regulation, industry structure, EFT technology and payment…
387
Prospects for Bank Share Shops
Maureen Guirdham, Siew Choo TanUK clearing banks are well placed to compete successfully for any increased volume of share‐dealing business which may occur. They are taking steps towards establishing national…
79
The Role of Risk in Pricing Retail Loans
Thomas O. Stanley, John K. FordAn objective method of pricing, where the cost of each component of a product is determined separately, is relevant to the pricing of loans in banking. Relevant factors in this…
324
ISSN:
0265-2323Online date, start – end:
1983Copyright Holder:
Emerald Publishing LimitedOpen Access:
hybridEditor:
- Dr Hooman Estelami