International Journal of Bank Marketing: Volume 40 Issue 4

Money as a symbol in the relationship between financial advisors and their clients: a dyadic study

Edoardo Lozza, Cinzia Castiglioni, Andrea Bonanomi, Federica Poli

The paper aims to examine whether financial advisors can understand the symbols and meaning that investors associate with money and whether such ability plays any role in…

Exploring users' adoption intentions in the evolution of artificial intelligence mobile banking applications: the intelligent and anthropomorphic perspectives

Jung-Chieh Lee, Xueqing Chen

The development of mobile technology has changed the traditional financial industry and banking sector. While traditional banks have adopted artificial intelligence (AI…

Good debt, bad debt: family debt portfolios and financial burdens

Jing Jian Xiao, Rui Yao

In recent decades, research on consumer debt and well-being is emerging. However, research on the potential effect of debt portfolios on family financial well-being is limited…

Brand bank attachment to loyalty in digital banking services: mediated by psychological engagement with service platforms and moderated by platform types

Shalom Levy

Various digital banking platforms (website and apps) are offered to bank customers in order to create an experiential service, which is essential in retaining customers and…

Impact of perceived brand localness and globalness on brand trust to predict customer responses towards retail banks: the case of Trinidad and Tobago

Meena Rambocas, Sunita Sandy Narsingh

This paper compares the relative influence of perceived brand localness (PBL) and perceived brand globalness (PBG) on customer behavioral responses of brand loyalty (BL)…

Bancassurance and the coexistence of multiple insurance distribution channels

María Rubio-Misas

This paper investigates why bancassurance coexists with alternative insurance distribution channels in the long run, considering the bank channel is known to involve lower costs…

Personality matters: does an individual's personality affect adoption and continued use of green banking channels?

Garima Malik, Dharmendra Singh

Technology has revolutionized banking, and “green banking” has been the most recent phenomenon to have caught the financial world's attention. In this paper, the authors look at…

The role of impulsivity and financial satisfaction in a moderated mediation model of consumer financial resilience and life satisfaction

Muhammad S. Tahir, Ahmad Usman Shahid, Daniel W. Richards

This paper explores the direct and indirect associations between financial resilience and life satisfaction, using the moderation of non-impulsive behavior and mediation of…

A meta-analysis of eWallet adoption using the UTAUT model

William H. Bommer, Shailesh Rana, Emil Milevoj

This study aims to integrate extant research on eWallet adoption to better understand the key antecedents to eWallet use intention and examine whether the relationships differ…

Service beyond the status quo: the ripple effect of corporate social responsibility and internal marketing on employee's customer-oriented behavior

Victor Oluwafemi Olorunsola, Mehmet Bahri Saydam, Oluwatobi A. Ogunmokun, Ali Ozturen

This paper proposes a research model in which work engagement (WE) mediates the effects of corporate social responsibility (CSR) and internal marketing (IM) simultaneously on…

Value co-creation or value co-destruction: co-production and its double-sided effect

Li-Wei Wu, Ellen Rouyer, Chung-Yu Wang

Co-production is an important process that alters value creation and improves the relationships between service providers and their customers. Such practice allows customers and…

Key investor information disclosure regulation and retail mutual fund flows in the Finnish market

Matti Turtiainen, Jani Saastamoinen, Niko Suhonen, Tuomo Kainulainen

In the European Union, the Undertakings for Collective Investment in Transferable Securities Directive (UCITS IV) requires fund management companies to provide a Key Investor…

Towards an understanding of consumers’ FinTech adoption: the case of Open Banking

Rebecca Chan, Indrit Troshani, Sally Rao Hill, Arvid Hoffmann

This study aims to identify key factors driving consumers' adoption of Open Banking. It extends the Unified Theory of Acceptance and Use of Technology (UTAUT) by integrating…

Applying pricing research in B2B financial service industries

Kostis Indounas

The purpose of this research paper is to investigate the extent to which companies that operate in business-to-business (B2B) financial service markets adopt any form of pricing…