International Journal of Bank Marketing: Volume 8 Issue 1
Strapline:
For the financial services sectorTable of contents
Retail Banks and Organisational Change: Evidence from the UK
C.T. Ennew, M. WrightThe article seeks to shed light on the effects ofrecent developments in financial services on theorganisational structure and strategic planningprocess in banks and building…
Financial Centres in Asia: Implications for Bank Marketing in Hong Kong
Kitty Young, Kin‐Chok MunIn recent years, the Asian financial market hasgrown in significance and Hong Kong, Tokyo andSingapore are all striving for an increasing sharein the market. In this article the…
Kuwaiti Commercial Banks: Challenges and Strategic Responses
U. Yavas, M. Yasin, M. Wafa, S. Al‐QudsiThis article examines recent trends in the Kuwaitieconomy and their impact on the commercialbanks. Based on in‐depth personal interviewsconducted with Kuwaiti banking officials…
Using Conjoint Analysis to Design Financial Services
F. Christian Zinkhan, George M. ZinkhanThe application on conjoint analysis to the taskof customising financial services is discussed.Conjoint analysis allows for the generation of theutility levels associated with…
Bankers to Charity
Christopher J. CowtonCharities appear to be of growing significance inthe United Kingdom, particularly in the contextof changed attitudes towards the scope and roleof the welfare state. They are also…
ISSN:
0265-2323Online date, start – end:
1983Copyright Holder:
Emerald Publishing LimitedOpen Access:
hybridEditor:
- Dr Hooman Estelami