Table of contents
Instant gratification or long‐term value? A lesson in enhancing shareholder wealth
Brian F. McCarthyCFOs are under increased scrutiny and many companies have consequently become shortsighted, focusing on quarterly results at the expense of the big strategic picture. This…
A new look for the corporate center: reorganizing to maximize value
Peter KontesAt most large companies today, the activities and structure of the corporate center are based on a traditional functional support model that is no longer appropriate for…
Turning value into money
Robert G. Docters, Michael R. Reopel, Jeanne‐Mey Sun, Stephen M. TannyProviding customers with value is often not enough for a company to operate profitably. While ensuring that a product or service offers value to users and customers, there must be…
White knight wanted: what to expect from restructuring consultants
Bruce C. Conklin, Adam M. MichelinSaving a company from bankruptcy may require the help of crisis consultants who have experience stabilizing organizations. Companies have a better chance of survival if they seek…
You are how you behave: customers can’t be fooled
Terry BaconBehavior has been a potent differentiator for such industry‐leading companies as Ritz‐Carlton, Marshall Field’s, Nordstrom, Southwest Airlines, SAS, Xilinx, Volvo Cars, and…
Taking the guesswork out of new product development: how successful high‐tech companies get that way
Ali E. Akgün, Gary S. Lynn, John C. ByrneThe authors report on their findings from an ongoing seven‐year research project on the intersection of entrepreneurship, marketing and technology. The focus of their research is…
ISSN:
0275-6668Renamed from:
Business Strategy SeriesOnline date, start – end:
1980Copyright Holder:
Emerald Publishing LimitedOpen Access:
hybridEditor:
- Ms Nanci Healy