Journal of Advances in Management Research: Volume 19 Issue 1

Manufacturing excellence using lean systems – a case of an automotive aggregate manufacturing plant in India

Ravindra Ojha, Umashankar Venkatesh

The paper aims at fulfilling two purposes: (1) to enrich young production shop floor managers to understand and appreciate the different dimensions of manufacturing excellence and…

Grounded theory in management research: through the lens of gender-based pay disparity

Pulin Goyal, Sanjay Bhattacharya, Aradhana Gandhi

The purpose of this study is to apply grounded theory in management research in the context of gender-based pay disparity and showcase the applicability of the method in deriving…

Brand identity and culture interaction in the Indian context: a grounded approach

Arbuda Sharma, Sanjay Patro, Harish Chaudhry

The purpose of this study is to explore how elements of culture and cultural cues such as customs, values and norms interact with the brand identity. A qualitative research has…

Information technology management and service performance management capabilities: an empirical study of the service supply chain management process

Pattama Lenuwat, Sakun Boon-itt

The dynamic capabilities view is invoked to hypothesize relationships among the service supply chain management (SSCM) process capabilities using the information technology…

Quantifying reputation risk using a fuzzy cognitive map: a case of a pharmaceutical supply chain

Varthini Rajagopal, Prasanna Venkatesan Shanmugam, Ratnapratik Nandre

Reputation risk onsets in focal firm whenever any entity of its supply chain (SC) faces risk-crisis event. A framework for modeling and predicting holistic SC reputation risk is…

Depiction of possible solutions to improve the cold supply chain performance system

Neeraj Kumar, Mohit Tyagi, Anish Sachdeva

A poor performance of the cold supply chain (CSC) may increase the loss of quality and potency of perishables and temperature-sensitive products that deteriorate the financial and…

A game theory approach to selecting marketing-mix strategies

Mansour Abedian, Atefeh Amindoust, Reza Maddahi, Javid Jouzdani

Adopting efficient marketing strategies is a challenging task in a competitive market place involving complex marketing planning, techniques and mechanisms to identify the best…