Journal of Indian Business Research: Volume 1 Issue 2/3

Differential impact of advertising and distribution expenditure on Tobin's Q: A perspective from listed firms in India

Arvind Sahay, Anandan Pillai

The purpose of this paper is to understand the impact of components of marketing expenditures, i.e. advertising and distribution expenditures on intangible value of firm (measured…

The impact of economic globalization on work and family collectivism in India

Grishma Shah

The purpose of this paper is to examine the impact of economic globalization on work and family collectivism for young middle class Indians.

Dynamic growth of the Indian economy. Is the spurt sustainable?

Dilip K. Das

The purpose of this paper is to take a dispassionate look at the performance of the Indian economy in the light of its recent growth rate acceleration. After 2000, it recorded…

Managerial ethos of the Indian tradition: relevance of a wisdom model

Samir Ranjan Chatterjee

The purpose of this paper is to present a broad historical review of critical wisdom literature of ancient Indian tradition and examine how these precepts can complement and…

Firm resources and business performance in the Lao PDR: Implications for SMEs in the LDC context

Sengaloun Inmyxai, Yoshi Takahashi

Resource‐based view (RBV) has been a very well‐known theory to explain performance over the past decades. The purpose of this paper is to apply RBV's concept to investigate the…

Doing business in the age of conscious capitalism

Rajendra S. Sisodia

The purpose of this paper is to describe the concept of “Conscious Capitalism,” which refers to a new, more enlightened approach to business purpose and management.