International Journal of Event and Festival Management: Volume 1 Issue 3

Event leveraging of mega sport events: a SWOT analysis approach

Kostas Karadakis, Kiki Kaplanidou, George Karlis

The purpose of this paper is to identify the strengths, weaknesses, opportunities and threats (SWOT) that a host city can experience to utilize these for future strategy planning…

The men from down under: the legacies of Australia II

Holly Henderson, C.M. “Skip” Lissiman OAM

The purpose of this paper is to examine the legacy of Australia II 's victory in the America's Cup in 1983. Achieving sporting success at international events produces a variety…

The role of the media in influencing residents' support for the 2012 Olympic Games

Brent W. Ritchie, Richard Shipway, P. Monica Chien

The purpose of this paper is to examine the influence of the media on residents's support of the London 2012 Olympic and Paralympic Games within the two respective communities of…

Optimising the potential of mega‐events: an overview

Leo Jago, Larry Dwyer, Geoffrey Lipman, Daneel van Lill, Shaun Vorster

The purpose of this paper is to examine the reasons that mega‐events rarely realise their potential for host destinations and to suggest issues that need to be addressed in…

Setting parameters: operational budget size and allocation of resources

Wayne W. Smith, Stephen W. Litvin, Andrea Canberg, Stacy R. Tomas

The purpose of this paper is to determine how festivals allocated their funds among various expense categories.

Editorial

Jack Carlsen, Leo Jago

Meet the co-editor of International Journal of Event and Festival Management: an interview with Leo Jago

Margaret Adolphus