Table of contents - Special Issue: Social marketing and the United Nations sustainable development goals: I, we and all of us
Guest Editors: V. Dao Truong, Stephen G. Saunders
An extended theory of planned behaviour model to predict intention to use bioplastic
Desiderio Gutiérrez Taño, Janet Hernández Méndez, Ricardo Díaz-ArmasApproaches based on social marketing have led to the proposal of systemic interventions to achieve individual behaviour that takes into account the benefits for society as a…
948
Leveraging macro-social marketing to achieve sustainable development goals: a city-wide intervention addressing obesity in Brazil
Adriana Bastos, Tânia Veludo-de-Oliveira, Mirella Yani-de-Soriano, Marcio Atalla, Bruno GualanoThe purpose of this paper is to demonstrate how macro-social marketing can contribute to the United Nations 2030 sustainable development’s goal of reducing non-communicable…
634
Partnering for UN SDG #17: a social marketing partnership model to scale up and accelerate change
Sinead Duane, Sinead Duane, Christine Domegan, Brendan BuntingThe United Nations (UN) 17 Sustainable Development Goals (SDG) places partnerships as a vital mechanism, which strengthens the implementation of change strategies. The SDG targets…
4088
Social marketing and higher education: partnering to achieve sustainable development goals
Chiara Hübscher, Susanne Hensel-Börner, Jörg HenselerAccomplishing the United Nations’ Sustainable Development Goals (SDGs) is imperative for societies to meet their grand challenges. Achieving these goals by 2030 requires…
7248
ISSN:
2042-6763Online date, start – end:
2011Copyright Holder:
Emerald Publishing LimitedOpen Access:
hybridEditor:
- Dr Ann-Marie Kennedy