Journal of Hospitality and Tourism Insights: Volume 1 Issue 2

Effective marketing outcomes of hotel Facebook pages: The role of active participation and satisfaction

Juhee Kang

The purpose of this paper is to investigate the role of overall satisfaction in the relationship between active participation and consumer behaviors that benefit hotels. It also…

Marriott Starwood merger: what did we learn from a financial standpoint?

Tarik Dogru, Aysa Erdogan, Murat Kizildag

The purpose of this paper is to measure and observe stock market and investor reactions (benchmark adjusted cumulative abnormal returns (CARs)) to the announcement of Marriott’s…

Climate change denial: vulnerability and costs for Florida’s coastal destinations

Roberta Atzori, Alan Fyall

The purpose of this paper is to present an overview of the vulnerability of Florida’s coastal destinations to climate change and the costs of the adaptation measures required to…

Religious tourism – a review of the literature

Amber Gul Rashid

Given the growing importance of religious tourism, the purpose of this paper is to present a review of the literature around the area.

Linkages between tourism and agriculture for inclusive development in Tanzania: A value chain perspective

Wineaster Anderson

The purpose of this paper is to examine how local agricultural communities are integrated into the tourism value chains and provide insights into how this can contribute to…