Table of contents
What services marketers need to know about the mobility‐ disabled consumer
John J. BurnettExamines the plight and characteristics of a sample of mobility‐disabled consumers and, using primary information, looks at their sources of information, shopping patterns and…
2483
A model of financial securities salespersons’ job stress
Daniel Cameron Montgomery, Jeffrey G. Blodgett, James H. BarnesAccording to a recent study, one of the ten most stressful occupations in the USA is that of a financial services salesperson. Severe job stress has been linked to decreased…
3272
Management competences for services marketing
Audrey Gilmore, David CarsonTraditionally, senior management has focussed on a customer‐oriented search for competitive advantage in improving its marketing performance. There have been many systems…
8859
Competitive benchmarking of Korean luxury hotels using the analytic hierarchy process and competitive gap analysis
Hokey Min, Hyesung MinAs quality and profitability have become inseparable concepts, a growing number of service firms have considered quality their top priority in maintaining competitiveness…
5603
ISSN:
0887-6045Online date, start – end:
1987Copyright Holder:
Emerald Publishing LimitedOpen Access:
hybridEditors:
- Dr Rebekah Russell-Bennett
- Dr. Mark Rosenbaum