Table of contents
Exploring project success
Erling S. Andersen, David Birchall, Svein Arne Jessen, Arthur H. MoneyThe purpose of this paper is to study the relationship between project success factors and actual project success. It reports on an investigation into those factors within the…
Analysis of the Russian retail sector: Prospects for cross‐border M&A activity
Harri Lorentz, Lotta Häkkinen, Olli‐Pekka HilmolaThe paper aims at providing a contemporary analysis of Russia's developing retail sector. Of special interest is the internationalization of this market through cross‐border…
Marketing strategy in the Baltics: standardise or adapt?
Jelena Širaliova, Jannis J. AngelisThe question of whether a business should pursue a marketing strategy that is standardised across national markets or adapted to individual markets has long troubled practicing…
The deposit of collectivism in organizational culture in Russia: Some consequences of human resources management
Maaja Vadi, Michael VereshaginThe aim of this paper is explore how organizational culture is influenced by collectivism in Russia and draw some recommendations from human resources perspective because Russia…
Transition processes and integral cultural space development in Central and Eastern Europe: main problems and priorities
Borisas Melnikas, Petras Baršauskas, Vaida KvainauskaitėThe paper aims to evaluate the problems and theoretical characteristics of integral cultural space development in the context of transition processes in Central and Eastern Europe.
Psychic distance effects for Russian market: Estonian and western experience
Jekaterina BabichenkoThis paper is aimed at providing the theoretical basis and some empirical implications concerning the effect of the psychological (or “psychic”) distance on the enterprise…
Air Baltic and SAS – a case study in the European airline industry
Maik HuettingerNo‐frills carriers have revolutionized Europe's aviation market and have changed the airline business in a dramatic way. Having entered most of the countries in Central Europe…
ISSN:
1746-5265Online date, start – end:
2006Copyright Holder:
Emerald Publishing LimitedOpen Access:
hybridEditor:
- Ms Ruta Kazlauskaite