Table of contents
Management misinformation systems
RUSSELL L. ACKOFF“Most management information systems are designed on the assumption that the critical deficiency under which most managers operate is lack of relevant information. I do not deny…
US business schools a cautionary tale
MARTIN HESTER“US management skills are now being exported to all parts of the world; competitive pressures are forcing Europe, in particular, to adopt US management methods. The greatest…
What can OR contribute to market planning and budgeting decisions?
WILLIAM E. SOUDER“Starting with basic market research information about the nature of the market place, OR simulation in effect generates further data. It helps to answer the manager's question…
Measuring advertising effectiveness
STEPHEN KINGMEASURING the effectiveness of advertising is a complex problem. This review is concerned more with principles and underlying philosophy than with research methods. This is…
Launching a product in the USA
EDWARD WHITEHEAD•Commander Whitehead, can you tell me how it was that Schweppes first came to consider launching bitter lemon in the USA? What overall company strategy was involved?
Planning in the medium‐sized company
A.C.B. WILSON“If planning is to be successful the planner must have enlisted the active interest and commitment of everybody from the managing director to the foreman, which means in effect…
It all adds up?
GORDON E. WHEELERFollowing devaluation industrialists are urged to take advantage of the great opportunities facing them, but it is not always clear what these opportunities are in financial…
WOMEN on the shop floor
ANDREW HILL“We found that the most important components of both satisfaction and dissatisfaction with jobs were concerned with satisfying higher level psychological needs.”
MANAGEMENT CONCEPTS: Management information systems
TOM WARDTHE spate of technical publications which management is urged increasingly to read, contain references to Management Information Systems or, equally, Total Information Systems…
Selecting industrial research projects
D.H. ALLENINDUSTRIAL research covers a wide spectrum of research activity, from fundamental research through applied research to development work. Fundamental research in industry is the…
Planning communication systems for business organizations
IFAN MOELWYN HUGHESOnly a small proportion of large companies has taken the step of appointing a communications manager; and frequently the rôle is limited to co‐ordinating the communications load…
Setting up a business in the EEC
STEPHEN HOLTThis article is a slightly abridged reprint of Chapter 8 of Dr. Holt's book “The Common Market: the conflict of theory and practice”, published by Hamish Hamilton at 30s. in its…
ISSN:
0025-1747Online date, start – end:
1967Copyright Holder:
Emerald Publishing LimitedOpen Access:
hybridMerged from:
Journal of Management History (Archive)Editor:
- Brandon Randolph-Seng (Editor-in-Chief)